The Daewoo Royale

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As part of our series featuring old car ads we thought we thought a look at a car you may not know but looks all too familiar. The Daewoo Royale was based on the European Opel Rekord that was also produced in England as the Vauxhall Carlton. Australian’s will also note the uncanny resemblance to the Holden Commodore as it too was based on the Rekord design. Many people don’t realize that Daewoo has had a long relationship through a joint venture with General Motors dating back to the early 70’s. In 2001 GM and its partners bought 66% of Daewoo’s assets, today most of Daewoo’s exports are badged engineered as another GM brand like Holden or Chevy.  The Royale was produced from 1975 untill 1991 when it was replaced by another Opel derived car the Daewoo Prince.